BLOGGING
Blog
Blog
A blog (also called a weblog or web log) is a website
consisting of entries (also called posts) appearing in reverse
chronological order with the most recent entry appearing first (similar in
format to a daily journal). Blogs typically include features such as commentsand links to
increase user interactivity. Blogs are created using specific publishing software.
Variations of the term blog:
Blogger: A person who writes content for a blog
Types of Blog
There are many different types of blogs, differing not
only in the type of content, but also in the way that content is delivered or
written.
Personal blogs
The personal blog is an ongoing diary or commentary written
by an individual.
1. Collaborative blogs or group blogs
a type of weblog in which posts are written and published by more
than one author. The majority of high-profile collaborative blogs are based
around a single uniting theme, such as politics or technology. In recent years,
the blogosphere has
seen the emergence and growing popularity of more collaborative efforts, often
set up by already established bloggers wishing to pool time and resources to
both reduce the pressure of maintaining a popular website and to attract a
larger readership.
Microblogging is the practice of posting small pieces of
digital content—which could be text, pictures, links, short videos, or other
media—on the Internet. Microblogging offers a portable communication mode that
feels organic and spontaneous to many and has captured the public imagination.
Friends use it to keep in touch, business associates use it to coordinate
meetings or share useful resources, and celebrities and politicians (or their
publicists) microblog about concert dates, lectures, book releases, or tour
schedules. A wide and growing range of add-on tools enables sophisticated
updates and interaction with other applications, and the resulting profusion of
functionality is helping to define new possibilities for this type of
communication.[31] Examples
of these include Twitter, Facebook, Tumblr, and by far the largest WeiBo.
3. Corporate and organizational blogs
A blog can be private, as in most cases, or it can be
for business purposes.
Blogs used internally to enhance the communication and culture in a corporation or
externally formarketing, branding or public
relations purposes are called corporate
blogs. Similar blogs for clubs and societies are called club blogs, group
blogs, or by similar names; typical use is to inform members and other
interested parties of club and member activities.
Some blogs focus on a particular subject, such as political
blogs, health blogs, travel
blogs (also known as travelogs), gardening blogs, house
blogs, book
blogs,[32][33] fashion
blogs, beauty blogs, project
blogs, education
blogs, niche blogs, classical music blogs, quizzing blogs
and legal
blogs (often referred to as a blawgs) or dreamlogs. How To/Tutorial blogs
are becoming increasing popular.[34] Two common
types of genre blogs are art blogs and music blogs.
A blog featuring discussions especially about homeand family is not
uncommonly called a mom blog and one made
popular is by Erica Diamond who created Womenonthefence.com
which is syndicated to over two million readers monthly.[35][36][37][38][39][40] While not
a legitimate type of blog, one used for the sole purpose of spamming is known
as a Splog.
5. By media type
A blog comprising videos is called a vlog, one comprising
links is called a linklog, a site containing a portfolio of sketches is called
a sketchblog or
one comprising photos is called a photoblog.
Blogs with shorter posts and mixed media types are called tumblelogs.
Blogs that are written on typewriters and then scanned are called typecast or typecast blogs.
6. By device
A blog can also be defined by which type of device is used
to compose it. A blog written by a mobile
device like a mobile phone or PDA could be called a moblog.[41] One early
blog was Wearable Wireless Webcam, an online shared diary of a person's
personal life combining text, video, and pictures transmitted live from a
wearable computer and EyeTap device to a web site. This practice of
semi-automated blogging with live video together with text was referred to
as sousveillance. Such journals have been used as evidence
in legal matters.[citation needed]
A reverse blog is composed by its users rather than a single
blogger. This system has the characteristics of a blog, and the writing of
several authors. These can be written by several contributing authors on a
topic, or opened up for anyone to write. There is typically some limit to the
number of entries to keep it from operating like a web forum.
Blogging Platforms Compared
WordPress.org
The .org version of WordPress
provides many of the same features as its .com counterpart, but it also
provides additional customization features for any blogger. This WordPress
option works out well for folks who want to have complete control over the
customization of their blog, but it is not a platform that is easy for
beginners
WordPress.com
WordPress is one of the most
popular blogging platforms on the Internet. Millions of users like the options
it provides for simple blog creation and maintenance. The platform is free and
offers services such as hosting, the ability to have a custom domain, integrating
your blog with social media and popular features such as comments and polls are
available without installing plugins. A number of paid upgrades are also
available. The biggest issue with this version of WordPress is that options
such as custom themes, plugins and editing HTML are not available. However,
WordPress.com also has a sister site, WordPress.org that provides many more
customization options.
Ghost
Ghost is an open source
blogging platform that provides a simple, clean interface that makes it very
easy to use. It also provides a live preview of your post while you are writing
it, so you can easily correct any writing or coding mistakes as you go along.
This platform can be great for beginners because of its ease of use, but expert
bloggers may also prefer it because of its interface compared to other blogging
services. The downside to Ghost is that it can be difficult to install at first
but once it is, it can be a great tool for any blogger.
Again for running a blog on Ghost you will require web hosting.
Again for running a blog on Ghost you will require web hosting.
Tumblr
Tumblr is a blogging option
that is very popular with younger audiences. The platform itself is simple to
use. One of the best features of Tumblr is that it is focused on the community
of bloggers, so it provides a variety of options for sharing and reblogging
content. The downside to blogging on Tumblr is that it does not focus on text
content, but photos and GIFs. Visual bloggers will love it, but writers may
want to find another platform to use. The idea of reblogging content may also
lack appeal with bloggers, particularly if you are blogging material that you
want to have complete control over copyright and other such protections.
Squarespace
When it comes to
customization, Squarespace is a platform that offers a wide variety of options.
The best part about customizing your blog on this platform is that you can
change everything without knowing how to code. It is also a platform that lets
your expand your services which is a great option if you are using your blog
for your business. The downside to Squarespace for bloggers is that theme and
plugin support is not a great as it could be. If you want these options on
Squarespace, knowledge of code will be necessary.
Wix
Wix is a platform that is
mainly set up to build websites, but it can also be used to build a blog. The
key feature of Wix is that the web pages or blogs you create with the platform
are supported for portable devices, so your readers can see your work easily
displayed on their smartphone or tablet. Wix also provides a good amount of
information and support for its users, including email and phone support for
customized answers to your questions. Although Wix offers an easy to use
solution it has a lot of negatives from an SEO perspective.
Weebly
Another blogging platform
that is great for businesses who want to maintain a blog on their website is
Weebly. This platform provides a wide range of easy-to-use features, including
drag and drop options for those who do not want to learn coding to make simply
changes. Since Weebly can be used for blogging and web building, business
owners find this platform a lot easier to use than other platforms where blogs
and websites are created separately. Expert coding options are also not available
on this platform. If you are a blogger who wants to be able to change and
customize HTML or CSS on the blog, this Weebly makes it difficult to do so
because it focuses its services on those who want to quickly create and update
a blog without a lot of hassle.
Drupal
Drupal is a great option for
blogs associated with businesses because it is not just a blogging platform,
but a complete content management system. This means that along with your blog,
web pages and other online content can be created and organized within this
platform. Drupal does not host blogs for users, so bloggers using this platform
will have to find their own host someplace else. Drupal is also not a platform
that readily accommodates beginners, so it is better for those upgrading from a
free blogging platform rather than for the blogger just starting out.
Joomla
If you are looking for a full
content management system, Joomla is another great option for bloggers. In
terms of the ease of use, Joomla may have more of a learning curve than
WordPress, but can be much easier to use than Drupal. Many businesses and large
corporations prefer this type of platform because it can give you flexibility
with a wide range of content options.
Joomla, however, can be expensive. While the first month is free, after that a blogger can be charged anywhere from $20-$100 per month depending on the options and upgrades they want. For many novice bloggers, this can be a high cost unless the blog is attached to an existing business that already generates a profit.
Joomla, however, can be expensive. While the first month is free, after that a blogger can be charged anywhere from $20-$100 per month depending on the options and upgrades they want. For many novice bloggers, this can be a high cost unless the blog is attached to an existing business that already generates a profit.
Typepad
Typepad is a blogging
platform that provides an easy-to-use interface for beginning and experience
bloggers. The platform provides a wide range of themes to choose from as well
as plugins so you can make your blog your own. A key drawback to using Typepad
is that all of the blogs are hosting by them on their server, so you do not
have the option to use the platform with your own blog host. It is also a
platform that makes editing code difficult because it is geared towards
bloggers who may not be as confident in editing HTML code for example.
Blogger
If there is one platform that
is easy for beginners to use, it is Blogger. This is a free blogging platform
that is simple to use for anyone just starting out with a blog. With this
platform a user can just type their content, add photos and publish. Blogger
also lets users edit HTML and add widgets to blog, which many blogging
platforms for beginners do not offer. Blogger is a Google service, so users
will have to have a Google account and may find the Google-related add-ons
redundant or useless for their blog. It is also one of the blogging platforms
that many bloggers grow out of once they learn more about blogging since it
does not have any upgrade options.
The best way to find the right platform for your needs is to understand whether each platform focuses on beginners or experts, how much it costs to use and how much customization your audience will demand. Remember that it can be easy to upgrade to a better platform in most cases, so starting with an easy-to-use option is great for anyone just starting out in the blogosphere.
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